There is not the slightest doubt that Reciprocal Links have a major role to play in increasing your link popularity, securing a high page rank and bringing in traffic. Though Search Engines consider one way links superior to reciprocal links, the fact remains that we do need them. The biggest problem faced by new webmasters is that their request for reciprocal link exchange is often turned down by webmasters with high page rank websites because the new site often is PR0.
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Submit your website to Directories such as Open Directory, Yahoo, JoeAnt and to other leading directories. There are three types of directories. (a) Those that accept free listing without reciprocal linking. (b) Those that accept free listing but require reciprocal linking. (c) Those that have only paid listing. Some do have a combination of all these
Since submitting to the paid directories could be too costly to the newbie, the best option would be to start submitting to the free submission directories that have a high PR. This will make your site visible in the internet world, increase its overall importance and
bring you several one way links and reciprocal links.
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